More and more businesses are seeking to digitally transform their organisations to generally meet the ever increasing demands and expectations of the present day, technically sophisticated customer. But few are prepared for the inner disruption this causes throughout the entire enterprise, which explains why culture change and change management is so important.
For digital transformation to be successful, businesses need certainly to adopt agile methodologies, processes and working practices. Becoming an agile business requires a social change. Similarly, as digital transformation is largely driven by the changing demands and expectations of customers, customer-centric strategies really are a must and successfully developing and implementing these new approaches needs a more integrated and fluid organisation.
Laying the Foundations of Digital Transformation
Businesses whose digital transformation projects fail are often guilty of failing woefully to lay solid foundations:
Laying these foundation stones requires huge culture change within the organisation and managing this technique is challenging. Unfortunately, if your organisation really wants to be successful, it’s unavoidable.
Because of the ever changing and ever evolving nature of the present day world, businesses need certainly to cultivate a culture of perpetual revolution.
The occasions of businesses setting a strategy for another 5 years, then waiting for the business execute that strategy, are long gone. Setting a 5 year strategy continues to be important, but the need to manage to rapidly pivot that strategy at will is fundamentally crucial that you the long-term strategic success of the enterprise servicenow platform implementation. Most businesses, especially big and established companies, are difficult to turn and this is why aggressive new market entrants have the ability to sweep in and digitally disrupt industries, markets and supply chains. Established companies are too slow to respond and by enough time they have mounted a meaningful response, the newest entrant has established a solid position on the market and is almost impossible to remove. Companies need certainly to manage to pivot quickly to respond to new market entrants and changes in the competitive landscape.
Similarly, as new technologies emerge, customers and other major stakeholder group’s demands and expectations change. The innovation roadmap you’re following today could be redundant in weeks or months. Agility enables quick pivoting of development roadmaps, rapid transformation of customer-centric strategies and the re-engineering of omni-channel customer experiences.
Each one of these cases cause enterprise wide disruption and with the frequency of those disruptions rising, a culture of change and constant revolution is a must.